Blind Ad
Real estate advertising that omits the broker's name, which the TREC Rules prohibit.
Quick flashcard
What does Blind Ad mean on the Texas real estate exam?
Answer: Real estate advertising that omits the broker's name, which the TREC Rules prohibit.
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Blind Ad definition
A blind ad is any advertisement that does not include the name of the broker. The TREC Rules require that advertising clearly identify the broker so the public can tell who is responsible, and a sales agent must advertise under the supervising broker rather than alone. The rule covers signs, print, internet, and social media.
A sales agent cannot advertise a property only in the agent's own name without the broker's name attached. The broker's name must appear so the ad is not blind.
Source basis
Definition checked against the official sources below on .
On the exam
Exam trap
Tested in
Standards of Conduct (9 of 40 Texas State Law)
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